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Social Media platforms, a one sided conversation?

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When you wake up in the morning and leap out of bed as we all do, why are your first words of the day almost always ” good morning”? Is it really an exceptionally ‘good’ morning most of the time or is this turn of phrase more useful as a way to generally be friendly ?  To be approachable to the people that you care about ? To engage these indivuals and furthermore to create a platform from which you can see how they are, what they are up to and what their plans are.

On a personal level this is seen as the norm but what most people want to know is how can a business go about engaging with its clients in a similar way, especially on a much larger scale. A 9 o’clock phone call to all business partners with an … [Read More]