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Google Hummingbird – How will it affect you?

On 26th September 2013 Google came clean and admitted that the new algorithm (Hummingbird) had been up and had been running for the past month. As with any algorithm change that Google make many people who have presence on the web will be asking the question, how does this affect me?

Well Social media today summed up Hummingbird changes as the following:

 

Google Hummingbird At A Glance

Many of the existing rules and weightings still apply, so don’t stop doing what you are doing if your activities are based on Penguin pleasing, sustainable and ethical content focused techniques Known as Semantic search, more naturalistic or ‘conversational’ search terms (which tend to be long-tail in their nature) are now more important than ever Google still wants to return the most relevant, accurate and useful search results to its users, Hummingbird provides a more sophisticated means for Google to deliver this… [Read More]