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How should I make my website mobile friendly?

Take a look around you now. Who has a mobile within a metre of them? The answer is probably everyone.

Research from GSMA’s real-time tracker puts the number of mobile devices at 7.22 billion whilst the US Census Bureau says the number of people is still somewhere between 7.19 and 7.2 billion. No other technology has impacted us like the mobile phone. It’s the fastest growing manmade phenomenon ever.

Believe it or not, 37% of websites are not compatible for smartphones.

Making your website mobile friendly can be done in two ways.

Option 1: Mobile Site

This essentially means creating a duplicate version of your website on a different domain to make it mobile friendly.

For example, www.mobile.websitename.co.uk as well as www.websitename.co.uk

Although having a mobile version of your website isn’t the easiest way to make it mobile friendly there are a few advantages.

You could make the mobile version… [Read More]

SEO begins at the website development stage

The foundation of a successful website starts with a great design, user-friendly interface and a well developed user experience.

But unknown to most, these have become very important ranking factors and a big part of modern search engine optimisation (SEO). This includes things like page speed, site usability and a responsive mobile design.

Although SEO starts with considering the website content as the predominant ranking factor, there are other contributing factors that help bring information to the forefront. This includes outlining the title and description of the page with your most relevant keyword. The title should be the most relevant searchable term for that particular page.

By thinking of areas such as the page title, description and keywords in relation to SEO at development stage will ensure that your website is setup with the right structure to become Google friendly.

Search engine’s primary goal is to give you the most … [Read More]